We are cyclists

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Fredrik6

#30

Fredrik Carling,

CEO, Hövding

What is your own best cycling experience?
A memorable bicycle tour was the very first time my daughter was able to ride a bicycle by herself, and I rode with her to school.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
Anne-Sophie

#29

Anne-Sophie Rosenvinge Skov,

Copenhagen, Denmark

Landscape architect & Graphic designer

Why do you cycle?
It's simply the easiest, quickest and best way to get around the city.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
martin wearecyclist sajt1

#28

Martin Thörnkvist,

Malmö, Sweden

Conference Director, the Conference

Why do you cycle?
Because it's the most poetic form of transportation. It makes me feel free and makes my life efficient.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
MaiJi2INSTA

#27

Mai Li Pedersen,

Copenhagen, Denmark

Webmanager/HR-Responsible at Glad Teater

Why do you cycle?
I bike through the city to work. It's the best way to experience the city's life and vibe.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
SorenJepsenINSTA

#26

Søren Jepsen,

Copenhagen, Denmark

Photographer

Why do you cycle?
It's the fastest and easiest way for me to get around the city. I love that it's an easy way for me to get some working out into my everyday life that is also good for the environment.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
emelieröhl2

#25

Emilie Röhl,

Stockholm, Sweden

Yoga teacher and Production Manager

Why do you cycle?
It's FREEEDOM! It's timesaving, you go when you want and you know how long it's going to take. You get fresh air (if there's not too much traffic around…). You get strong legs! And finally, biking is pollution-free – good for Planet Earth! And it saves you money!

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
OlaRune

#24

Ola Rune,

Stockholm, Sweden

Architect and designer

Why do you cycle?
For me, it is freedom.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
HanneLarsen

#23

Hanne Larsen,

Copenhagen, Denmark

Accountant

Why do you cycle?
I love the convenience of biking, often it's the fastest means of transportation here. And I also love that I get some exercise.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
Hannes1

#22

Hannes Söderlund,

Stockholm, Sweden

Photographer (own company) | Creative/Manager at Highly Sedated

Why do you cycle?
It's so convenient in Stockholm and it's good for the environment. And for my lazy body.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 4238INSTA ligia

#21

Ligia Maracu,

Copenhagen, Denmark

Social Media Coordinator/blogger/freelance editor

Why do you cycle?
In Copenhagen it would be a shame not to. There's bike lanes everywhere and the city is flat. Every corner is so photogenic, so I want to be able to stop anytime I want. Biking is freedom and flexibility, it's cheap, very convenient and it gets me from A to B.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
Annaroslin

#20

Anna Rohlin Larsson,

Stockholm, Sweden

Process Manager

Why do you cycle?
To feel the wind in my hair, to clear my mind and because it's fast and fun.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
Isabell2INSTA1

#19

Isabell Rödén,

Copenhagen, Denmark

Singer & mode

Why do you cycle?
I feel so free when I bike and rather take the bike than the metro.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more

Hövding celebrates cyclists in Stockholm

Stockholm, Sweden

In our quest to celebrate the superheroes of our time – the cyclists – we went to Stockholm and decorated bikes all over town with balloons. Our lovely clolourful ballons stand for joy, airbags and freedom. Because Hövding is all about riding safe and feeling free. Our airbag is eight times safer than an old-fashiond helmet and provides a sense of freedom beyond measure. Change is in the air!

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

filip wearecyclists sajt1 instagram

#18

Philip Ljung,

Malmö, Sweden

Economic assistant

Why do you cycle?
I cycle because it's a good way to get where I want to go and I get some exercise for free.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
Desiree

#17

Desirée Jane Hamilton,

Copenhagen, Denmark

Retail Manager at Mini Me CPH & blogger at desireehamilton.dk

Why do you cycle?
It's easy and gets me going around in my city.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
mia wearecyclists sajt2

#16

Mia Anderberg,

Malmö, Sweden

Profession Stylist and blogger at Lovely Life

Why do you cycle?
Because I love it! It´s good for our environment, it´s my everyday work out. Some days I need to take the car to my work as a stylist, and then I miss my bike and the feeling it gives me. I grew up bicycling everywhere and I want my kids to do the same.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more

Hövding celebrates cyclists in Copenhagen

Copenhagen, Denmark

As a cyclist you ride for our entire planet. That makes you a superhero. To celebrate superhero cyclists in Copenhagen during Fashion Week we decorated bicycles all over town with colourful balloons. Balloons that represented joy, airbags and freedom. Because Hövding is about being safe and feeling free. Our airbag has three times better shock absorbance than other helmets.

And remember; Safer biking is happy biking!

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Lina wearecyclists sajt1 instagram

#15

Lina Andersson,

Malmö, Sweden

Profession Art Director

Why do you cycle?
Because it's the fastest and cheapest way to transport yourself in a city!

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
Cyklist 1 1

#14

Erik Djurklou

Stockholm, Sweden

Photographer

Why do you cycle?
It's a fun and efficient way of getting from one place to another, that doesn't harm the environment.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
Marcus-Ahlstrand1

#13

Marcus Ahlstrand

Stockholm, Bromma

Student

Why do you bike?
Right now I'm looking for Pokémons. It's a fun way of exercising. More of a mission actually. A couple of days ago I was out biking for four hours.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
hob1

#12

Christian Bruun,

Copenhagen, Denmark

Marketing

Why do you cycle?
I bike because it's convenient and takes less time than travelling by car or bus.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 4096

#11

Charlotte Dupont,

Copenhagen, Denmark

Photographer and content creator

Why do you cycle?
I love the freedom biking gives me. It's the fastest, easiest, and most fun way to get around the city.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSCF6443

#10

Elso Gattino,

Nice, France

Why do you cycle?
I'm a triathlete veteran. Biking is part of my sport.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 4025

#9

Martin Hanberg-Lund

Copenhagen, Denmark

Research Assistant

Why do you bike?
For the environment, exercise and outdoor fun.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 3855

#8

Julia Misiorny

Berlin, Germany

Student

Why do you bike?
For the fresh air in my hair and the environment.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 4186

#7

Ana Borta

Copenhagen, Denmark

English Teacher and freelance copywriter & editor, blogger at Skip a Heartbeat

Why do you cycle?
Because it's easy, healthy and I really enjoy it. It's the best way to get around in Copenhagen and the cheapest! It's really a way of life, actually!

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 3922

#6

Mia Jacobsen

Copenhagen, Denmark

PR Professional

Why do you bike?
It's easy, cheap and fast.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 3866

#5

Christian Hesselberg

Copenhagen, Denmark

Runner

Why do you cycle?
It's a lot easier to get around the city. Plus it's just plain nice biking around!

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 3747

#4

Kia Hartelius

Copenhagen, Denmark

Photographer

Why do you bike?
Because it's the fastest and healthiest way to get around the city – for me and the planet.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
DSC 3984

#3

Shila Sharifi

Copenhagen, Denmark

Psychology Student

Why do you bike?
For exercise. It's the easiest and briskest way to get around.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more
MG 9647

#2

Johan Rockström

Rindö, Sweden

Professor in environmental science.

Why do you bike?
There are many reasons why I bike. But I'll have to admit that the main reason is that it's so efficient. It's simply the fastest and best way to get around where I am in Stockholm, at the University.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.

Read more

#1

Hanna Stefansson

Copenhagen, Denmark

Hanna Stefansson is a fashion blogger, entrepreneur and our very first cyclist.

Her addictive personality, fantastic smile, great style and love for cycling makes her the perfect advocate.

Hövding is about that special feeling you get when you bike; freedom. And of course, about you.

Every time you get on the bike, and feel the wind in your hair. When you move by your own steam, you are not only taking responsibility for your own health. You are taking responsibility for the whole planet and that makes you a true superhero.

We contribute to cycling with our innovation – an airbag with three times better shock absorbance than other helmets. It protects you and all the other superheroes. Because, we at Hövding, believe in you. And we believe in cycling. We believe that cycling makes the world a better place.

Therefore, we have created a place for inspiration, a place where you can exchange knowledge and innovations and new ways to bike. A place where we can drive cycling forward even faster and inspire more people to choose the bike. Together we are cyclists.